Are Critics Necessary?

-
Are critics necessary?

This is a question I'm mulling over with the announcement that classical music and dance critic for The San Diego Union-Tribune, Valerie Scher, has accepted a buy-out with no plans to replace her.

I've worked with Valerie for nearly a decade now and have come to consider her a friend as much as a colleague. Sure, from time to time we didn't always see eye to eye but her unique charm, insight and voice is what made our local paper, well, local.

While I embrace the democratizing of information and opinion via such sites as Yelp, Amazon, Epinions and the dozens of blogs I read each day I think something should be said for the voice of experience, the voice of consistency -- a "cultural gatekeeper" if you will. Especially on a local level. San Diego still is a small town despite what we want to believe.

From where I stand (and I stand in a unique position of working with the critics as the PR guy here) I always thought the best criticism wasn't always the criticism I agreed with, but the criticism I wanted to tear apart and debate -- criticism that made me think, made me face my own limitations as a listener and ultimately, made me learn something new. I think all of our local critics provide that, and would hate to see our local cultural criticism be replaced by wire stories.

So, are professional critics losing their clout? Or is there still a need for a unique voice in this endless sea of information and opinion?

- Edward


Comments

Anonymous said…
Credibility has been a hot topic in PR classes across the country. PR students are learning to utilize word of mouth and guerilla tactics to bypass the traditional media that many say have lost the faith of their audience. This is true for younger generations who rely on "The Daily Show with Jon Stewart" for their news, but many opera patrons are older and may still see The Critic as The Authority on Opera. Or is he/she? I'm curious how many companies report spikes in ticket sales after a favorable review. I know we've had glowing reviews of operas, but those reviews don't always translate to ticket sales. Is this common among other opera companies? And if The Critic doesn't influence ticket sales, what purpose does he/she serve? Perhaps, as you suggest, The Critic's job is to hold a mirror to the opera company and reflect on that reflection. If this is the case, a business critic might be a better authority to rely on - but how often do opera companies use media criticism to adjust their business practices? Edward, I think you raise not only an interesting, but critical point - are critics necessary, and what role should they play?
September 17, 2008 at 1:41 PM
Anonymous said…
I worked with Valerie for nearly a decade. What I respected most was that she genuinely cared about what she was covering. She wrote about declining audiences and questioned why. I'm not surprised by this news of a buyout considering the overall shrinkage of arts coverage (especially with the pathetic Sunday arts "section") in the UT. Hopefully the UT will at least utilize freelancers so the paper won't become even more back watered.
September 23, 2008 at 5:58 PM
Post a Comment

Popular posts from this blog

Five Things About La boheme You Don't Need To Know But Will Be Glad You Did

-
Getting ready with Dr. Nic last week for a TV interview he came up with five tidbits about La boheme to be used on air. Live TV being what live TV is, not all of them made it onto the show, but I thought they were interesting enough to be recycled here on the blog. Besides, I'm busy hammering away at the 2011 press release so pressed for time today. 2011 press release you say? You betcha. But, faithful readers, here's a tidbit: a certain married couple returns to us next season in another opera by Gounod. Without further ado, five things about La boheme you'll be glad to know 1) Giacomo Puccini’s opera La boheme is one of the three most popular operas ever written but it wasn ’t always that way. It was not an immediate success. An opera by a rival Italian composer, Ruggiero Leoncavallo, on the same subject (and also named Le bohème ) premiered about a year after Puccini’s and was quite successful. It’s possible that, in fact, Puccini actually stole the idea ...
Read more

10 Interesting Facts About Faust

-
A few weeks ago Dr. Nic shared with us 10 interesting things about Der Rosenkavalier , born out of an agonizing ride in the elevator where we stopped on every floor from the subterranean parking garage to the 18 th floor. Luckily we didn't have to recreate that experience to get 10 interesting facts about Faust ... 1. There is a well-known Christmas carol hidden in Méphistophélès ’ first aria, “Le veau d’or”, often called the “Golden Calf aria”. 2. The best known tune from Faust, Valentin’s aria “ Avant de quitter”, was added in 1864, a couple of years after the premiere of the opera (1859) for performances in London. It was sung in English at those performances and the French version followed later. 3. Although the story of Faust is based on Goethe’s original verse play (1806), it only covers Part I of the poet’s version, avoiding the more philosophical depths of Part II. 4. The source of the story of Faust was an actual person, a Doctor Johann ...
Read more

Pop Star to Opera Star

-
Image
We here at Aria Serious are torn by the news that ITV in the UK is filming a new reality series called "Pop Star to Opera Star" where pop stars will tackle the operatic repertoire while being mentored by Katherine Jenkins and Rolando Villazon. While we here at Aria Serious love to see our favorite art form on prime time TV, we're also concerned that this lowers the artistic standard. In a Company that prides itself in attracting the best talent possible, do shows like this undermine our work or is it a much needed breath of fresh air? One thing the show has going for it - Meatloaf (the singer, not the leftovers in your fridge) will be a judge. You can read about it here .
Read more